In a strategic shift, eBay India, has opened up its website to graphical ads from advertisers. The online auction and shopping site is based on a commission model for products sold on the site, but attracts 2.5 million unique visitors and 30 million page views per month.
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Though in its infancy in India, mobile advertising is emerging as the biggest competitor to internet advertising. It might even cannibalise mobile advertising, states a new study by global analysis firm Thomas Weisel International.
Tags: internet advertising mobile ads to takeover internet ads mobile advertising online advertising

Aiming to grab at least 30 per cent of the country’s fast growing on-line realty market in four years, People Interactive Group’s (PIG) realty portal Makaan.com will be spending Rs 40 crore to promote and ramp up operations in the next two years.
Tags: india real estate interactive group makaan.com makaan.com to spend […]

After rolling out a new version of Window Live Hotmail with 5GB free storage space, India’s third largest portal MSN India is now counting on its upgraded lineup of services to corner a larger share of the market.
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According to a Indiantelevision.com report, Eros International has inked a deal with internet TV service www.joost.com to provide it with over 200 Bollywood movies and over 600 music videos from its catalogue.
Tags: bollywood music eros international joost joost. com music video channels salaam e ishq youtube

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Monday, 9th of July was the celebrated date of the launch of allaboutoutdoor.com – India’s first and only portal on outdoor advertising. It’s a single point of visit for a gamut of outdoor solutions!
As the name suggests, the site aims at giving an array of outdoor solutions under one roof. All your outdoor information is […]

Millions of YouTube visitors would see inline ads displayed at the bottom of the video, as the company launches in-video advertising in an attempt to cash in on its massive popularity. But users will be able to click on the adverts to make them disappear if they find them too intrusive.
The “TV-style” animated overlay, which […]

Dentsu Media Ltd is getting ready to unveil its Lastminuteinventory.com in September. This portal will help broadcasters sell last-minute advertisement-time inventory to registered media specialists. As reported by Moneycontrol.com, 15% of media remains unsold every year but with a little online help, that could change.
Sandeep Goyal, Chairman, Dentsu Communications said, “This won’t disturb regular deals of media […]